Get a Calendar as Solid as Your Work. Or You Don't Pay Another Dollar Until Your Phone Is Ringing.

Most contractors have been burnt before. That's why the roster is capped at 5, every account is worked personally, and you're not locked into a 12-month contract. If results aren't landing, you leave whenever you want. Your results are the business model. Not a signed contract that traps you.

Three things. Message: a landing page that makes your work look as good as it actually is. Marketing: ads on Google or Meta, whichever fits your trade, putting you in front of people ready to hire. Method: the follow-up system behind it that texts every lead back in minutes, books the job into your calendar, and chases the review after. You run jobs. The system keeps the phone ringing.

No slide deck. No pitch-fest. I pull up your ad account (if you're running ads), your website, and your GBP. We audit where you're stuck, I give you a 3-point plan to fix it whether you work with me or not, and if we're a fit to work together I'll tell you. If we're not, I'll tell you that too. 15 minutes, zero fluff.

No. Pressure tactics aren't your style and they aren't mine either. If you're a fit, great, you'll get next steps. If you're not, you'll get pointed at what you should actually do. Either way, you walk away with a plan.

No. Those platforms sell the same lead to up to 10 contractors and you all race to call first. The leads from this system come from your ads, with your name on them, and nobody else ever sees them. You own the whole machine: the page, the ads, the follow-up. Nobody is reselling your phone calls.

Depends on your trade, not on anyone's opinion. If people search in a panic when something breaks (plumbing, electrical, HVAC), Google wins, because that's where the panic goes. If your jobs are projects people plan and dream about first (roofs, remodels, landscape design), Meta earns its keep. We pick the channel that matches how your customers actually buy, and that gets decided on the Growth Chat.

Here's the honest version. 80% of our active ads clients double within 90 days. The other 20%? Almost always guys who stopped answering their phone or ghosted the leads. The system gets the phone ringing. You still have to pick it up. Our best case: Teeny Tiny Homes went from $700K to over $2M a month. That's the ceiling, not the promise.

Built and live within 30 days. Most systems go live inside two weeks. The build doesn't drag on for a quarter while you pay retainers. You're either live and getting data, or I'm behind schedule and you should be asking me why.

The landing page. The ads, built, launched, and managed. The CRM with automatic text-back when you miss a call. Follow-up texts and emails that go out on their own. Booking calendar. Review requests after each job. And tracking that shows where every job came from, so you know what every dollar you put in brought back. One system, one price. If you ever leave, you keep all of it.

Me. John. You get my personal number and we talk in voice notes like normal people. No offshore team running your account, no account manager middleman who keeps "circling back." It's also why the roster is capped: one person can only run so many accounts properly, and I'd rather cap it than fake it.

Three things. Access to your ad account (or we create one) inside the first week. At least $30/day in ad spend. And you answer your phone when leads call. That's the whole list. Photos of your real jobs help too. Real job sites beat stock photos every single time.

Depends on your city and trade. Usually $30–$100/day on ads, minimum. The number gets modeled on your call based on your margins and how fast you want to scale. Your budget isn't here to get blown on Meta. Every dollar you spend should come back three-fold.

Not until month 3. Your setup covers the full build plus your first two months of management. By the time the first monthly invoice shows up, you'll have two months of real numbers telling you whether it's worth it. Exact dollars get talked through on the call, where you can ask questions, not buried on a webpage.

A junk lead costs us both money, so the system filters them before they reach you: the ads call out exactly who the offer is for, the form asks qualifying questions, and we track which ads bring booked jobs, not just clicks, and kill the ones that don't. If a bad batch slips through, that's what the weekly voice note is for. You tell me, I fix the targeting. That's the job.

On our 15-minute Growth Chat, I check your market before anything. If your city is saturated, or your trade doesn't fit the model, I tell you straight. I've walked away from deals because the math didn't work. That's the whole reason I don't sell hard.

Maybe. And if so, I'll tell you straight, because it means I can't take you on. One contractor per trade per city, full stop. I'm not feeding two dogs from the same bowl. It's also why it's worth finding out if your area is open before the guy across town does.

You can, and some guys make it work. But Google and Meta will happily spend your money while you're up a ladder, and most contractors who try end up donating a few grand to Zuckerberg before calling it. If you've got the hours to learn it properly, genuinely, go for it. If you'd rather run jobs while someone who does this all day runs the ads, that's what this is.

Referrals are the best leads you'll ever get. They're also why the slow season hurts: you can't turn word of mouth up when the calendar goes quiet. Ads don't replace referrals, they sit beside them, so a slow November stops deciding what you take home. And if referrals already book you out 12 months ahead? Honestly, you don't need me.

About 30 minutes a week. One voice note check-in with me. Answer the leads that come in. That's it. The whole point is to get you OFF the marketing side so you can go run jobs and hire your next crew member.

No. You answer your phone. You show up to a weekly voice note from John. You run your business. John runs the marketing. If you wanted to learn marketing yourself, you'd be pointed at a workshop. Not invoiced for done-for-you.

Not for the done-for-you, and I won't take your money pretending otherwise. Under $50K/mo, the ad spend plus the fee eats too much of your margin. The math doesn't favour you yet. There's a 2-day workshop coming where you build the same machine yourself, with me in the room. Fill out the form anyway, answer the revenue question honestly, and you'll be first to hear when it opens.

Fair question. Every marketer fakes scarcity. Mine is structural: one contractor per trade per city, and every account worked personally by me. There's a real ceiling on how many accounts one person can run well, and I'd rather cap the roster than become the agency you got burnt by. When it's full, it's a waitlist.

You leave. Month-to-month, no fight, no penalty. You keep the landing page, the ads, the CRM, the automations. Everything is yours. If I can't hold you on results, I don't deserve to hold you on a contract.

Yes. In writing. You tell us your best month of inbound leads from the last 12 months before you start. If you're not past that number by month 2, work continues at zero extra cost. If after 60 days of free work your record still hasn't been beaten, you get your full setup fee back and keep everything that was built for you. Two caveats: you grant ad account access within a week, you keep at least $30/day on ads, and you answer the leads that come in. The system can't work if any of those aren't happening. Full details in the MSA.